Data discovery in Mediatool

Media plan hierarchy and columns

The Media Overview shows you an aggregated view of all your media plans. Select the hierarchy that makes the most sense to you. Do you want to group all entries by plans or by product?


Main Measure


Choose the main measure for your organization. This is the one field that is the most important to  summarize. For some organizations it might be price, for others it can be cost to client.





You can always filter your data. Adjust the time period, only view certain media types or channels or just view all media entries for a specific product.


Please note that these are personal settings and will not apply to others in your organization.

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